Between Apple Watch from lifestyle perspective and Microsoft Band from fitness functional perspective, FitBit is being squeezed. They can still be profitable, but if Microsoft continues to refine and hone Band, FitBit is in serious trouble.
I'm really curious what the second or third iteration of the MS Band looks like.
I tried one on and the whole hw/software combination right now seems like a public beta. But it's showing they've got some really good ideas.
What I'd really like is a stress management feature from one of these sensor bands that can glean more info from my daily life. It seems like a perfect fit for MS to look at my Outlook calendar for the day and my heart rate and then point out to me a meeting that may have gotten heated.
If anything my new watch is making me more open minded about wearing stuff on my wrists. Since the Apple Watch lacks sleep monitoring (of course, since it's off being charged during sleep time), I've been considering buying something that does do sleep monitoring. Point being, the squeeze may go both ways.