I'm (genuinely) curious what your background is to make that assessment of snappycam that it was "Not that difficult really."

My understanding (from reading the various threads by those much more qualified than me) is that the application was an incredible technical achievement, and that the skill and knowledge required to develop such an application was extraordinarily rare - so rare that acquiring such a developer for a few million dollars (or whatever they might pay) would be a great investment by Apple.

Do you have information/knowledge that leads you to believe otherwise?