You're right, don't hire the best engineers - let them create a startup instead with more VC funding than you've ever dreamed of, then watch as they erode your market share through aggressive marketing, better features, and faster release cycles as they slowly displace you by siphoning off your second-best engineers and eventually get bought out by your biggest competitor.
Yes, the points are valid but over-generalized. I've met many engineers that I would consider are "the best" which aren't whining remote prima donnas the article makes them all out to be.
/s