I'm not, but any time spent on #3 is time not spent on #1 and #2. So why wouldn't a profession specialized in the harder tasks make more money?
My real point is claiming #3 is the easiest is just silly. It's obviously much easier to come up with good business ideas in the abstract than to bring them into being. The mixture works because software as a business is an O-ring problem. These 3 tasks are not cleanly separable, they're all part of a feedback loop together.
> What do I need to do? Designing the solution conceptually
That's not respecting #2, which still fall squarely in engineering profession.
The design of the solution are necessarily technical, otherwise it's just throwing a bunch of concept and big words to sounds cool and leads to nowhere.
The outcome of this solution would then go back and influence #1 which is the behavior that customer see. If Steve Jobs couldn't fit all of his components into his iphone then it wouldn't have existed, and he might have to settle for something less, like an ipod.
Obviously this would all exist in a ring and that's why everyone is continuously employed and mostly not fired once the product gets released.
My real point is claiming #3 is the easiest is just silly. It's obviously much easier to come up with good business ideas in the abstract than to bring them into being. The mixture works because software as a business is an O-ring problem. These 3 tasks are not cleanly separable, they're all part of a feedback loop together.