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Impact is the only useful metric.

It is staggeringly hard to measure.

Output is a weak proxy for impact. But it’s the one that makes intuitive sense to people. Doesn’t make it right or useful. I’m sure you all can envision a parable about your subfield of expertise that showcases how a seemingly light touch has a huge positive impact.



> It is staggeringly hard to measure.

It's straight up impossible. Best we can do is observe and attempt to measure proxies.

Take hypothetical situation: VPs A & B debate a business decision. Let's say A wins the argument and their solution leads to a revenue increase of $10M, and let's say we can confidently state that this is the outcome driven primarily by them winning the argument. Is the impact a net growth in business of $10M? In a sense, yes; but in some other sense, perhaps if they went with B's solution, the revenue growth would have been $15M? There's probably no way to know for sure unless you try both approaches, which is often impossible...


My theory is that impact is heavily context dependent.

If you can solve a problem quickly, at the right time, with buyin from your org, that’s positive impact.

That general case differs wildly when you descend to the particulars.




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