Really interesting response. So if hiring from the outside isn't ideal and promoting from within isn't ideal, what is the solution? Going back 3 years ago, what would you have done instead?
What ended up working was hiring a Sales Manager instead of a VP.
The lesser title attracted candidates who were happy to take direction from founders, and the founder still stays in the “head of sales” seat.
Once the sales manager is ramped up, grow as much as possible then bring a VP to oversee it all, but with a larger team already in place it will be harder for them to mess up what’s working.
