> if you believe the advertisers see Twitter as a neatly divided entity, but they don't
This is a PR problem and fixable.
Further, this is an issue with advertisers. As Elon is proposing, have people pay to get verified ($5 / year or something). Further, as I mentioned, you can "pay to avoid topics" (have users label / flag stuff they don't want in their topic, like they do now generally for breaking the rules) and advertisers can select topics to promote on AND topics to not promote next to.
The reality, is Twitter would then get a large segment of revenue outside of advertising AND advertisers would feel more confident -- boosting revenue from both sides.
> This was another reason why the credit card companies and / or payment providers pulled out (hehe) of Pornhub
This is different, the advertisers didn't pull out of Pornhub, payment processors did. Twitter could probably lose half it's advertisers short term, but if they grew the user base they'd make more money long-term. Advertisers buy eyes not virtues. Yes, a bad post next to an ad is somewhat damaging, when your choices are literally: Twitter, Google, Facebook; are you really going to cut one of your 3 choices? Not long-term.
This is a PR problem and fixable.
Further, this is an issue with advertisers. As Elon is proposing, have people pay to get verified ($5 / year or something). Further, as I mentioned, you can "pay to avoid topics" (have users label / flag stuff they don't want in their topic, like they do now generally for breaking the rules) and advertisers can select topics to promote on AND topics to not promote next to.
The reality, is Twitter would then get a large segment of revenue outside of advertising AND advertisers would feel more confident -- boosting revenue from both sides.
> This was another reason why the credit card companies and / or payment providers pulled out (hehe) of Pornhub
This is different, the advertisers didn't pull out of Pornhub, payment processors did. Twitter could probably lose half it's advertisers short term, but if they grew the user base they'd make more money long-term. Advertisers buy eyes not virtues. Yes, a bad post next to an ad is somewhat damaging, when your choices are literally: Twitter, Google, Facebook; are you really going to cut one of your 3 choices? Not long-term.