I think it's in that genre, but also has some fresh ideas. I actually really like this line of thinking. It seems "wrong" on the surface but really is just non-normative. If you can buy dinner for 2, you can also hire somone for a small job off fiver. One is seen as normal and the other as elitist and out of reach. I hired a genealogist once and absolutely got my money's worth and they were a world expert on records in that particular geography.