Google’s core business is ad targeting, the cornerstone of which is personal data used to target better. While it is (hopefully) untrue that they literally sell your data, they do profit from it indirectly (and massively, it’s 85% of revenue). Google has many great products and some bad ones, but almost all have vacuum hoses up against your personal data... Now, Fitbit makes a really mediocre and pedestrian tech product that captures a wealth of deeply personal data. I’ll go ahead and connect the dots on this one.