We have considering profit sharing VS ESOP for employees as:
- Profit sharing is tangible
- We monetise from the start and can roll down KPIs
- Many of our employees would struggle to understand an ESOP scheme
- Those that understand equity undervalue it
- Those that understand options discount them completely :P
Wondering have anyone here has implemented or taken part in one:
- Did it have any impact with regards to fund raising?
- Did it have any impact on exiting?
- Did it make it harder to attract new employees at any stage?
- Any best practices we should take into account?
We are weighting it on join-date / risk taken not seniority. We still maintain a small ESOP scheme for advisors.
It seemed like a poor deal to sign so early, as opposed to a company that is already making profits. If something like a CRM or other B2B company offered profit sharing it would be a much better deal.
An ESOP deal for things that monetize poorly is better, a profit sharing deal with something rolling in cash flow is better.
Often employees are not risk takers. If they wanted risk, many would be founders. Just paint it really clearly how much they would get out of it and in some cases expect them to be skeptical, not of your word, but of your optimism.