Agree. Focussing on financials pushes a sales first attitude over a raise money attitude which I feel more early-stage startups need.
Doing sales before you have a product is uncomfortable and frustrating at times, but it is the best way to know what to build and for whom you are building.
He is only thinking about the market here.
And if he is looking to make cash then that is always the right way to go.
If the wave is getting bigger, the earlier you catch it the better.
I agree with both of you.
Yes, it covers what most people in the space already know, but these things must be reiterated to the public. For every ICO hype article, a piece like this should exist.